Schiphol, one of Europe’s busiest airports, recognised the need to enhance passenger spending and overall satisfaction in an increasingly competitive environment. Despite being a hub of international travel for a long time, Schiphol faced challenges keeping up with modern passengers’ changing needs.
Graduate Consulting partnered with Schiphol to address these concerns. Our team conducted a comprehensive analysis to understand the key factors influencing passenger behaviour, spending patterns, and satisfaction levels. We focused on identifying the most significant opportunities that could drive improvements.
By using a strategic approach, we provided Schiphol with tailored recommendations designed to improve the passenger experience and increase spend per customer. Leveraging these insights, Schiphol is now better positioned to align its dedicated teams, creating a more engaging and profitable passenger journey.